Comedy Musical “Less Than Kosher” a Surprising Take on Jewish Identity

A funny new film focuses on that pivotal time as a young person making a way in the world when you rediscover or finally find your voice. Shaina Silver-Baird, whose comic sensibility evokes a wry, mischievous love child of Aubrey Plaza and Kate McKinnon, is the co-creator/co-writer, executive producer and star of director Daniel AM Rosenberg’s comic musical Less Than Kosher (B+). She plays Viv, a washed-up thirtysomething ex-pop star and self-proclaimed “bad Jew” who reluctantly lands an unlikely job as the music leader at her family’s synagogue. Familial sassiness, a “meet not so cute” with the rabbi’s son, a memorable mushroom drug trip and a TikTok trending montage of “Judeo-Pop” remixes are among the funny episodes punctuated with devilish Tarantino yellow font chapter headings. The film is a joyous roundabout story of modern young Jewish life approaching its characters with no judgment as they maneuver the trappings of adulting. Viv’s sequences as cantor quickly become out-of-body spiritual experiences, one of which feels ripped out of a Disney Broadway showstopper. Silver-Baird proves she’s a gregarious comedienne as well as a lovely songstress, and she is matched in goofy temperament and tone opposite funnymen David Eisner and David Reale as rabbi and son, respectively. Rosenberg holds it all together with fun physical comedy and lots of original zingers. He leaves you wanting more as it’s not entirely clear what comes next for the comic characters, but it’s a berserk and buoyant work with lots of laughs and heart.

Note: This screening was part of the young professionals night at the 2024 Atlanta Jewish Film Festival. The festival’s theatrical movies run through February 26 with streaming films also available through March 7. Full line-up of films can be found here: https://ajff.org

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